Privacy Policy

Last updated: July 22nd, 2025

At Self-Sync AB, we take your privacy seriously. This policy explains how we collect, use, and protect your personal data when you interact with our website or enrol in the Self-Sync online course.

Who We Are

Self-Sync AB (referred to as “we”, “us” or “our”) is a company registered in Sweden and acts as the data controller under the General Data Protection Regulation (GDPR), applicable in the EU, UK, and Sweden.

Contact:
Dr. David Schultz
Email: david@self-sync.com
Website: www.self-sync.com

What Information We Collect

When you sign up for our course or interact with our site, we may collect:

  • Identity data (name, email, phone number)
  • Payment data (securely processed by Stripe or similar)
  • Course participation data (comments, exercises submitted, etc.)
  • Audio/video content (only with explicit consent)
  • Technical data (IP address, browser type, device info via cookies)

How We Use Your Information

We use your data for:

  • Managing your course registration and access
  • Communicating course updates and materials
  • Providing technical or customer support
  • Improving our services and user experience
  • (Optional) Featuring you in course marketing, only with your prior consent

We rely on:

  • Contractual necessity – to provide the course
  • Consent – for marketing and media recordings (opt-in only)
  • Legitimate interest – to improve the course experience and website usability

Cookies & Tracking

This website uses cookies to:

  • Store your preferences
  • Improve site performance
  • Track anonymous usage data

If you comment, log in, or visit certain pages, cookies may be stored to enhance your experience. See our Cookie Policy for more details.

Embedded Content and Third-Party Services

Our website may include embedded content (e.g. YouTube videos, articles). Embedded content behaves as if you visited that third-party site and may collect data, use cookies, or monitor your interaction.

We use third-party providers such as:

  • LearnDash (course platform)
  • Stripe (payment processing)
  • Google Workspace (email, hosting)

All third parties are selected for their GDPR compliance.

Data Retention

We retain your data:

  • During your course participation
  • For up to 12 months after course completion
  • Longer if legally required (e.g. tax or contractual obligations)

You may request deletion earlier unless we’re legally required to retain it.

Your Rights Under GDPR

You have the right to:

  • Access the data we hold about you
  • Request corrections or deletions
  • Withdraw consent at any time
  • Object to processing
  • Request data portability

Contact us at david@self-sync.com to exercise these rights.

We only contact you for marketing or include your content in recordings if you explicitly consent. You can withdraw consent or update preferences at any time.

Security and Data Location

We store your data securely, using encrypted systems and GDPR-compliant platforms. We do not transfer your data outside the EEA unless adequate safeguards are in place.

Automated Decision-Making

We do not use your data for any automated profiling or decision-making processes.

Complaints

If you have any questions or concerns about how we handle your data, please contact us directly at david@self-sync.com, we are committed to resolving any issues quickly and fairly.

If you’re not satisfied with our response, you have the right to lodge a complaint with your local data protection authority. For users in Sweden, this is the Swedish Authority for Privacy Protection (IMY):

www.imy.se